New Luxury Council

The New Luxury Council is focused on mentoring smaller luxury brands and start-ups with their continued growth and success. Through the Council, participating companies have access to a network of seasoned CEOs, the LEF Alumni Council, and hallmark events.

New Luxury Council Members

  • Catherine Smith-Licari

    Founder, Plan de Ville

    Co-Chair, New Luxury Council

  • Gourav Soni

    CMO, 64Facets

    Co-Chair, New Luxury Council

  • Andrew Kwon

    Founder and Designer, Andrew Kwon

  • Emily Rudman

    Founder, Emilie Heathe

  • Patricia Voto

    Founder and Designer, ONE/OF

  • Celeste Markey & Elizabeth Shah

    CEO/CCO & Co-Founders, Careste

  • Min Santandrea

    Founder, SantM

  • Andrew Doyle

    Founder, Formehri

  • Jasmine Chong

    Founder and Creative Director, Jasmine Chong

New Luxury Programs

LEF has established the below New Luxury programs in order to build the community and further the growth of participating brands.

Click on a program to learn more about it!

  • Luxe Talks are a series of intimate panel discussions focused on specific areas of luxury entrepreneurship. Past topics have centered around fundraising, attracting and retaining talent, and scaling. These talks are limited to 20 attendees to ensure a lively exchange of ideas and experiences.

  • The New Luxury Mentorship Program pairs one of our start up founders with a seasoned professional from the LEF family during three 30-minute meetings over a 6-month period to give one another guidance and feedback on specific business challenges and the luxury industry in general. We encourage both mentor and mentee to learn from one another, making this a mutually beneficial program.

  • The New Luxury Workshop is designed to address a brand-specific topic or issue that a company is facing, allowing a few select LEF students and alumni to participate in providing research and solutions. The workshop is conducive to creating a true outcome and value-added over two sessions.

    Past briefs have included “How to improve the shopping experience for millennials in a specific store location” and “How to communicate that uncompromising quality is the defining reason for what makes a luxury liquor the best in the market.”

  • These intimate, 60-minute exchanges allow New Luxury Council members to connect with current luxury leadership. They receive guidance on troubleshooting current challenges, and receive general advice from some of the most respected individuals in luxury.