Luxury Education Foundation

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About LEF

Launched in December 2004, the Luxury Education Foundation was incorporated in 1988. The board of LEF has decided to focus its efforts on educational programs, by sponsoring an interdisciplinary course involving professors and students from the Columbia Business School and Parsons The New School forDesign. The goal is to allow design and marketing students to work together in teams to understand the significant role that each field plays in the creation and marketing of luxury goods, as well as the importance of communication and collaboration.

Directors		Officers
Henri Barguirdjian Robert Chavez Barbara Cirkva François Kress Ketty Maisonrouge Safwan Masri Marla Sabo Founding Directors Emeritus Daniel Barth Charles-Henri Cousin Jean-Marc Gallot Fred Wilson		Chairperson: Barbara Cirkva President: Ketty Maisonrouge Treasurer: Robert Chavez Secretary: Safwan Masri Advisory Board Assouline (Prosper Assouline) Bulgari (Veronica Trenk) Cartier (Frédéric de Narp) Chanel (Barbara Cirkva) Christian Dior (Pamela Baxter) Graff (Henri Barguirdjian) Hermès (Robert Chavez) Lalique (Maz Zouhairi) Louis Vuitton (Daniel Lalonde) LVMH Perfumes & Cosmetics (Pamela Baxter) Luxottica (Pierre Fay) Maclaren (Farzad Rastegar)

Projects
The goal of this semester long course is for the class to become an incubator for new ideas and thinking, to create not just another product, but to build a new business and develop insights on innovative ways of addressing the customer and selling a product.

Case Studies

Fall 2009 Semester
Assouline
Bulgari
Chanel
Louis Vuitton
LVMH Perfumes & Cosmestics

Spring 2009 Semester
Fall 2007 Semester
Fall 2006 Semester
Fall 2005 Semester
Spring 2005 Semester

Status
The Luxury Education Foundation is a public not-for-profit organization. Donations are tax deductible to the extent provided by law.

For more information, please contact us at (212) 734-4594 or via email at LEF@att.net